Let?s say that Facebook tries to ape Apple?s business model by building an amazing, one-of-a-kind phone that can be made at low prices, in high volumes, and will be snapped up at premium prices. OK?stop laughing. Apple?s phone was the result of years of research and the sort of design, marketing, and production expertise that comes from decades in the hardware business. What?s more, when it launched in 2007, the iPhone was unlike anything else on the market, and it was thus something people were willing to pay a lot for. There is just no way that Facebook, a company that has never made any hardware, will come up with something like that.
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